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Hakbah, Simple Savings, Smart Future

Date 2021 Industry Fin-tech Location Saudi Arabia
Scope of Work
Brand Strategy, Visual Brand Identity, Motion Graphics, Illustration, Iconography, UI/UX Design, Digital Campaign, Social Media Visuals

To solidify its position as a leading financial platform, Hakbah sought a robust brand strategy and a captivating visual identity. We collaborated closely with the Hakbah team to develop a brand that reflects their vision of financial inclusion and aligns with Saudi Vision 2030.

Inspired by the spirit of Saudi Vision 2030, we crafted a brand strategy that positions Hakbah as a modern and accessible financial solution. The brand identity, characterized by clean lines and bold typography, reflects the company’s commitment to innovation and user-centric design.

Through a comprehensive branding effort, we have helped Hakbah establish a strong brand presence and attract a growing user base. The brand’s success is a testament to its ability to empower individuals and drive financial inclusion in Saudi Arabia.

Credits

Agency:
Squad Creative  

Creative Direction:
Wessam El Shazli,   Mohamed Said  

Design & Illustration:
Mohamed Said  

UI/UX Design:
Mohamed Said